from training.npr.org: http://training.npr.org/digital/webinar-inside-vermont-public-radios-longform-bernie-sanders-project/
Webinar: Inside Vermont Public Radio's longform Bernie Sanders project
In October 2015, Vermont Public Radio aired an hour-long program that took an extensive look into the life of presidential candidate (and Vermont senator) Bernie Sanders. From his school days in Brooklyn to college in Chicago to his first foray into politics and his presidential bid.
But this wasn’t only a radio program. It was also a 10,700-word text piece with photos (including one of Sanders running high school track and another of him running for mayor), striking illustrations and social media storytelling. It was also translated into French and Spanish.
It’s a perfect test case for today’s complex multi-platform world: How can a long-form radio program also exist in many other forms? How did the VPR team pull it off? What worked? What failed?