Bronson Arcuri

is an NPR video editor.

Four iphones in a row on a yellow background. In the first from left, a Black man dressed as Ben Franklin smiles. In the second, a white young man rides a digitally drawn surfboard. In the third, a small child hiccups. In the fourth, a Black woman speaks in the foreground with a white woman in the background.

Yes, you can cram your story into a one-minute TikTok. Here’s how

Writing a script for a social video means paring down your piece to the barest minimum that still makes sense.