Learn about place explainers, crowd pleasers, curiosity stimulators and six other engagement-encouraging story types — all supported by data!

Taking time to make show segments more web-friendly is not easy for many shows. To hear more about how one show does it, we turned to Jody Avirgan.

Unique visitor, returning visitor, arghhhhh. Finally learn what all these terms actually mean.

Tips on fitting social media into your schedule and figuring out what to tweet.

If you want to reach more people who care about your work by using social media, leverage the resources you have right in front of you.

Twitter chats are a good option for talking more about a series, topic or specialty.

On Instagram, a callout asks for photos or videos on a specific topic, using a hashtag to gather it all together.

We know it isn’t easy to adjust how reporters approach and produce stories. So we talked to a couple stations that are already doing it.

Writing shareable local stories doesn’t have to be complicated.

Convince upper management that your project is worth the time and effort!

How “Code Switch” made itself known on social, back when tweets were 140 characters.

“The point is to treat a Twitter chat as you would any radio production,” says producer Davar Ardalan.

We’ve heard this a lot lately: Fun stories, not serious stories, work on social media. But we’ve found otherwise.

Tumblr basics, circa 2014.

In this post, you will get to know Instagram … as it was in 2015, so maybe move on.

Get to the point, summarize, add details and other tips for the radio-to-digital novice.

When you’re writing a piece for the web, get to the point quickly, be conversational and help readers navigate.