from training.npr.org: https://training.npr.org/2022/04/25/write-script-social-videos-tiktok-reels/
Social

Yes, you can cram your story into a one-minute TikTok. Here’s how
Writing a script for a social video means paring down your piece to the barest minimum that still makes sense.

A beginner’s guide to hooking audiences with Instagram Reels
Instagram’s answer to TikTok, Reels are vertical videos that can last up to a minute. They can engage your existing Instagram audience and expand your reach to new users.

NPR’s Facebook Live guide
We’ve learned a few things along the way that we think you might find helpful.

How to hook your podcast audience
How can you break through the competition for ears? Data from NPR One offers lessons for keeping listeners engaged.

5 things to do when programming Facebook
If you’re lucky, your story might sometimes be the topic of that conversation; if you’re smart, you’ll be engaged in the discussion, too.

An introduction to Snapchat
This guide will walk you through creating your first Snap and your Snapchat story.

How to weave audience engagement into your reporting process
Here are a few fresh tips you can use to inject easy bits of modern engagement within the tried-and-true.

How to run a branded news account on Twitter
Hosting the Twitter account for your news organization is like spinning out a monologue.

Get a Twitter habit: 5 things to do every day until it sticks
The hardest part to becoming a Twitter regular is developing the habit of using it. Stop making excuses.

Use targeted search terms to unearth sources on social
Combine Twitter, reddit, Facebook and Instagram to locate sources when news breaks.

How to find sources on Twitter: An exercise
Learn how to create Twitter lists of relevant people to follow, find eyewitnesses and locate Tweeters.

A quick guide to getting started on Twitter right now
Common Twitter questions, and their answers.

Find stories and sources on Reddit, Instagram
if you’re looking for more sources and tips, consider peeking at reddit and Instagram.

6 ways to use social callouts
One way to bring people into your reporting is through social callouts — asking the wider world to share their stories, photos and thoughts.

Twitter tips for talk shows
Tips on fitting social media into your schedule and figuring out what to tweet.

Use your guests to grow a social media community
If you want to reach more people who care about your work by using social media, leverage the resources you have right in front of you.

How to host a Twitter chat
Twitter chats are a good option for talking more about a series, topic or specialty.

How to engage your community with Instagram callouts
On Instagram, a callout asks for photos or videos on a specific topic, using a hashtag to gather it all together.

Get closer to your audience with an audio callout
A producer on “Death, Sex and Money” talks audio callouts.

Twitter basics: Hashtags
#thispostisprettyoldbutmaybeifyoudon’tknowanythingabouthashtagsyetitwillproveuseful

How to grow a social media community from scratch
How “Code Switch” made itself known on social, back when tweets were 140 characters.

The nuts and bolts of building a storytelling project on social media
“The point is to treat a Twitter chat as you would any radio production,” says producer Davar Ardalan.

7 strategies for engaging your podcast (or show) audience
Involve the hosts, make posting a habit and other suggestions for promoting your show/pod on social.

With the right packaging, serious stories can be shareable, too
We’ve heard this a lot lately: Fun stories, not serious stories, work on social media. But we’ve found otherwise.

Make your Tumblr better with these tips
Tumblr basics, circa 2014.

Get to know Instagram
In this post, you will get to know Instagram … as it was in 2015, so maybe move on.